Craving a real look into someone’s business - one where they don’t just share the highlights but the wins and losses along the way? Welcome back to the second annual ‘What We Did That Worked’ episode where I share the exact strategies we deployed as a team or decisions I made as a CEO and how it all panned out. I’m not here to sugar-coat anything. This is an hour of KC Brand successes and learning lessons this year and my hope in sharing them is that you can grow without having to get stuck in...

Ever wonder what it would take to actually pack up and leave paradise? In this tell-all episode, I’m giving you the inside scoop on why we’re leaving, what we can’t wait to say goodbye (and hello) to, and the best parts of our life here on this island that’ll be hard to say goodbye to. Then, I’ll reveal our exhilarating decision on where we’re heading next. No, we're not seeking another idyllic destination. We are stepping into a thrilling new chapter that I think will bring us all closer toget...

If you’re wanting to know more about either storytelling or podcasting to grow your brand - this is an episode you have to hear! I’m taking you into a conversation I had with the wholesome and lovely Joanne Bolt when she recently interviewed me on the B-Word Podcast - a show ranking in the top 2% worldwide and focusing on helping you tap into the art of storytelling and how to make it the cornerstone of your business growth. Joanne shares about how leveraging the power of podcasts can help fos...

Instead of waiting to tell you about what it took to hit our next big goal, Dale and I are here to show you what most people don’t (or won’t) → The PROCESS while we’re still within it. This episode is a literal can’t-miss if you’ve ever wondered what it takes to drive serious growth in your business, level-up, and reach huge milestones. Inside, we’re breaking down exactly how we’re navigating the journey to a Million Dollars in Revenue so that you get real insight into growth as it’s happening...

If you’re looking into the copywriting industry and are tired of feeling like there is a smoke-and-mirror effect going on → this Freedom Found Podcast episode is here to help demystify that BS. I think far too many are secretive about the key elements they deploy to actually get results, land dream clients, make lots of money, and impact on those around them. So, I’m pulling back the curtain today and sharing what I’ve observed in my own journey - and what the many copywriters around me have d...

We’ve all had those moments - staring down a mountain that seems too large to climb or results feeling so far from where we thought they’d be. But the power to growth isn’t about getting it right the first time → It’s about the power of perseverance and resilience. In this special episode of the Freedom Found podcast, I share a mantra that has been on my mind for quite some time. “I can't fail if I don't quit”. Join me as I discuss the power of getting back up, redefining failure, and the mind...

Are you tired of just hearing about success stories and not the decision-making process behind them? Get ready to dive into the behind-the-scenes of our recent major financial investment on the Freedom Found Podcast. Discover the three key factors that played into our decision, including outcome alignment, shared values, and the importance of the investment container. Plus, find out why budgeting and ROI should not be the sole factors in your investment decisions. If you're ready to gain valuab...

If you’ve ever felt stuck, unsure of how to move forward, or pulled in a thousand different directions as you sit down at your laptop each day → it’s not that you’re necessarily missing the right strategy for growth… → You need solid time management to be dedicated both to your client work, but especially to your own business development. Without it, it’s far too easy to stay stuck feeling like every week passes and you don’t get much done to progress your own business. In this game-changing e...

Are you tired of wasting time and energy creating custom-priced projects for clients - or wondering which leads can even afford your services? In this episode of the Freedom Found podcast, we tackle the trap of custom pricing and why it's time to stop doing it. Join me as I share my personal experiences and provide insights on why custom pricing is not scalable or efficient. I discuss the importance of standardizing your pricing and packages to create fairness for all clients and build trust. P...

Ever wonder what specific metrics you should be looking at to truly understand the health of your funnel, organic marketing efforts, or paid ads? Get ready for an informative episode with Dale Darby, KC Brand Funnel + Marketing Specialist joining me to discuss the essentials of your marketing analytics. He doesn’t hold back here and provides insights on how to effectively close sales calls, emphasizing success rates for all marketers and copywriters. We discuss the importance of having the righ...

In this compelling episode, Dale and I unravel the power of analytics in providing distinctive growth for your business, emphasizing looking beyond vanity metrics such as social media likes to focus on data that truly points towards business profitability and sales. At the end of the day, the significance of tracking data regularly for consistent growth is KEY! We draw on examples from our own business experiences, and how separating my emotional connection from the business created a more sust...

Ever wondered what it truly takes to achieve your biggest dreams? Or how can tiny steps lead to massive growth? In this episode of the Freedom Found Podcast, I unveil the power of small, deliberate actions and how they pave the way to massive growth. Join me as we embark on a journey that celebrates the tiny victories, the small steps that add up to create extraordinary success and we explore the magic that lies within the manageable steps we take every day. It’s a PEP TALK episode so → get re...

Here at the KC Brand we talk a lot about creating true time freedom for you as a CEO. If you’ve been around for a minute you know that Day Rates were such an integral part of my journey to my first (and next) six figures as a copywriter! The only thing is - there are so many ways to structure them for your own work/life balance. That’s why we’re bringing back this loved episode with Day Rate Genius alum Elizabeth Averyanova, a talented Web Designer and Agency Owner who’s used the power of Day R...

Are you tired of struggling to grow your business while juggling multiple projects? Wondering if there's a way to increase your income without sacrificing your precious time? In my first year of business, I found Day Rates and they changed EVERYTHING for me! Get ready to discover the secrets of a high-paying day rate service as I unravel the six essential elements you need to create a successful and highly profitable day rate offer. I’m sharing my personal journey with you of how day rates tran...

Are you ready to shake off the monotony and make 2024 your year of breakthroughs? In this insightful episode of the Freedom Found Podcast, I’m opening up on exactly what’ll jolt you out of your comfort zone and into the realm of limitless possibilities. As we near the end of the year, it's time to wake the *F* up and decide if you want another replay of the same routines, challenges, and results in the upcoming year. If you crave something more, something different, and something groundbreaking...

When you start out, it makes sense to structure your business, your time, your packages - how everyone else in the industry does. But the biggest gift I had in my first year of business was realizing how much this didn’t work for me or my life! Instead, I quickly learned that to make this entrepreneurial journey more fun-filled than stressful, I needed to find a way to serve my copywriting clients to a high caliber without being chained to my desk 12 hours a day. And that’s when the KC Day Rat...

Ready to call in a wildly successful 2024? This episode of the Freedom Found Podcast is the roadmap you've been waiting for! Join me as I reveal the strategies and insights you need to set yourself up for a year of growth, impact, and profit. I'll guide you through the essential steps, from conducting a SWOT analysis to identifying your goals and gaps, so that you can create a powerful plan tailored to your business. This is the exact process I’ve been taking my private coaching clients through...

Are you ready to revolutionize your results by putting in the same amount of effort? Then this episode is a can’t miss because we're diving into the game-changing perspective shift you need to think about your business + its trajectory in a whole new way. In this captivating episode, I break down the difference between being busy and being effective through a powerful story that will make you question which boat you're currently rowing in life. Because contrary to what the online space likes to...

Are you tired of working on projects that are, well… a little boring? Lackluster? Or with clients who are no longer your vibe? I get it! This is one of the first symptoms that it’s time to not only level up your clientele and the type of copywriting projects you take on but also expand your brand. In this episode, we’ll explore the crucial first step to landing better clients - improving your messaging. I’m sharing my insights on how copywriters and online service-based businesses often make t...

Ready to break free from the never-ending sprint mode that comes with being an entrepreneur? Today I’m revealing the 3 key shifts I made throughout this year to bring more ease into my life and more energy + harmony into my work. Together we’ll dig into how to start setting hard boundaries and committing to a specific scope of time for work, allowing you to reclaim your personal time and boost productivity. Then we’ll discuss the power of using vacations, plans for scale, and ‘Seasons of Normal...

Are you tired of sacrificing your passion for profit? In this episode of the Freedom Found Podcast, join us for a live coaching session with copywriter, Sara Jeter. Sara shares her constant struggle between doing work that serves her and doing work that brings in money. As a solopreneur specializing in SEO-driven website copy and design, she’s passionate about helping underserved communities, small businesses, and nonprofits that are women, BIPOC, and LGBTQIA+. But is striving to figure out how...

Are you tired of letting your business define your entire identity? Get ready to challenge the way you define yourself in the entrepreneurial world with this thought-provoking episode of the Freedom Found Podcast. Inside we’ll take a deep dive into the concept of separating your business from yourself and daily life. In a world where online entrepreneurs often become overly attached to their businesses, I’m shedding light on the entrepreneurial identity crisis that’s hidden in plain sight in the...

Do you ever feel like things should be more automated in your business than they are? This episode of Freedom Found Podcast is all about saving time and improving efficiency in your business with the top five time-saving tools. Join me as I share my personal favorites that have been game-changers in managing and growing the KC Brand. From a powerful email marketing platform that goes beyond just sending emails to crafting entire customer journeys, to a versatile form solution that allows seamle...

Sometimes we know something's missing from our growth strategy but can't quite put the finger on what it is. In my experience, before you go down a rabbit hole of new TikTok tactics and hiring another coach, you first have to look within. AKA → Don’t just “Be the change you want to see in the world”, but “Be the change you want to see in yourself…” In today’s inspirational Pep Talk episode, you’ll learn how to embody the person you aspire to be and how to take the first step towards that ident...